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Mostrando 1 a 60 de 108 resultados

MODELO DE EMPRESA SALUDABLE. HEALTHY WORKPLACES MODEL. EDICION 2014. PDF (EBOOK)
Fecha Lanzamiento: 19/09/2014
VV.AA.
AENOR. ASOCIACION ESPAÑOLA DE NORMALIZACION Y CERTIFICACION

Resumen del eBook

This model establishes the requirements of a healthy workplace management system for organizations which seek to promote and protect workers health, safety and well being and the sustainability of the work environment on a continuous basis.

7.26€

7.26€

(eBook - formato digital)

HOW TO WRITE A GREAT BUSINESS PLAN FOR YOUR SMALL BUSINESS IN 60 MINUTES OR LESS (EBOOK)
Fecha Lanzamiento: 24/11/2014
SHARON L. FULLEN; DIANNA PODMOROFF
MYBOOKS.CO.UK

Resumen del eBook

A business plan precisely defines your business, identifies your goals and serves as your firms resume. The importance of a comprehensive, thoughtful business plan cannot be over-emphasized.

2.99€

2.99€

(eBook - formato digital)

THE DISCIPLINE&CULTURE OF INNOVATION (EBOOK)
Fecha Lanzamiento: 01/01/2013
BRESCA (PROFIT EDITORIAL)

Resumen del eBook

Why do we forget about people when we talk about innovation?Innovation has been a popular subjectfor the last years. Bruce Nussbaum, perhaps exaggerating, said Innovation died in 2008, killed off by overuse, misuse, narrowness, incrementalism and failure to evolve. It was done by CEOs, consultants, marketeers, advertisers a nd business journalists who degraded and devalued the idea by conflating it with change, technology, design, globalization, trendiness, and anything new. It was done by an obsession with measurement, metrics and maths and a demand for predictability in an unpredictable world.If so, why another book on innovation? Because it is not one more book on the subject! It is a book that does not talk about innovation, but about people. Is there anything as important as people when innovating? This book describes how to create a true culture of innovation, a culture where innovation is not an objective, but a consequence. ... Leer resumen completo

4.99€

4.99€

(eBook - formato digital)

THE EGA MASTER CASE STUDY (EBOOK)
Fecha Lanzamiento: 04/03/2014
LUIS ARANBERRI MENDIZABAL
UNIVERSIDAD DE DEUSTO

Resumen del eBook

Since 1990 EGA Master has been engaged in the manufacturing of industrial hand tools and is now a leading brand worldwide. With 200 patents to their name and a 7% investment in R&D&i, EGA Master exports 90% of its products to 150 countries, with 40% going to emerging markets. EGA Master is today an unquestionable success st ory, but the question is: how has a family business been able to reach the most remote places, meet the highest quality standards and even manufacture for their own competitors, in only two decades? ... Leer resumen completo

8.00€

8.00€

(eBook - formato digital)

MODELO DE EMPRESA SALUDABLE. HEALTHY WORKPLACES MODEL. EDICION 2014. EPUB (EBOOK)
Fecha Lanzamiento: 19/09/2014
AENOR

Resumen del eBook

This model establishes the requirements of a healthy workplace management system for organizations which seek to promote and protect workers health, safety and well being and the sustainability of the work environment on a continuous basis.

7.26€

7.26€

(eBook - formato digital)

THE LIFE OF PHILIP MELANCHTHON (EBOOK)
Fecha Lanzamiento: 01/05/2012
KARL FRIEDRICH LEDDERHOSE
PROYECTO GUTENBERG

Resumen del eBook

Translator: Gottlob Frederick Krotel

0.00€

0.00€

(eBook - formato digital)

THE PERFECT PASS (EBOOK)
Fecha Lanzamiento: 13/02/2013
ED WEENK
LIBROS DE CABECERA

Resumen del eBook

In a few words, the objective of the book is to provide some simple and easy to understand reflections that anyone in an organisation can apply in a reasonably short timeframe, allowing them quickly to get a good understanding of the big picture of an organisation and the direction it wants to go. Having established this br oader vision, we can then evaluate if its actually fit for getting there in the best possible way, in terms of internal alignment and coherence of people, infrastructure and processes. ... Leer resumen completo

7.00€

7.00€

(eBook - formato digital)

FOUNDATIONS OF MANAGEMENT (EBOOK)
Fecha Lanzamiento: 09/12/2014
JUAN ANTONIO PERÉZ LÓPEZ
S.A. EDICIONES RIALP

Resumen del eBook

The purpose of this edition is to open new avenues up for research and resolution of problems, especially in business organizations and institutions with a great impact on peoples everyday lives, in which is something easy to observe the relation among effectiveness, efficiency, and consistency. This pressing also collects the extensive experience of the authoron Government Decisions and Action. Its mission is to form persons for the practice of management, taken as a profession, and to develop new knowledge in the service of persons, firms, and society as a whole.The content is divided into three parts: The Company as a Human Organization, Governance Decisions and Management Action.Juan Antonio Perez Lopez, who died in 1996, was DBS of Harvard University and Professor at the Institute for Advanced Studies in Barcelona Company (IESE), which he also managed. His researches and publications have been focused on issues of Business Organization, which includes and integrates anthropological and ethical aspects too. Rialp has also published his book Theory of human action in organizations. ... Leer resumen completo

10.99€

10.99€

(eBook - formato digital)

THE LEGACY OF ARTHUR ANDERSEN (EBOOK)
Fecha Lanzamiento: 15/07/2011
CARMELO CANALES; FRANCISCO LÓPEZ MARTÍNEZ
LIBROS DE CABECERA

Resumen del eBook

Most people recognize that Arthur Andersen was a great Firm. For the authors, it was perhaps the greatest. Its fulminating, unexpected and shameful collapse, with the Enron case and ensuing disappearance from the market, leaving a cloud of local professional firms, has left in the collective memory a totally negative image, erasing any earlier merits as if they never existed.Written by two former Arthur Andersen partners, this book recovers those merits, the authentic"Andersen Culture", that did many well-done things for many years, in many countries, with many satisfied clients. Vindicates to bring back certain values and practices of the entrepreneurial model that made of Arthur Andersen an admired and successful Firm, and to leave it as legacy to future generations.After an introductory chapter, that goes briefly through the Arthur Andersen history, the book is organized in three main parts: I. The Seven Columns or Basic Principles of the Andersen Model, II. Turning Principles into Practice and III. The Decomposition of the Model. ... Leer resumen completo

9.00€

9.00€

(eBook - formato digital)

EBOOK ALMACENAJE DE PRODUCTOS. GS. (EBOOK)
Fecha Lanzamiento: 18/10/2013
ESCRIVA MONZÓ
MCGRAW-HILL INTERAMERICANA DE ESPAÑA S.L.

18.50€

18.50€

(eBook - formato digital)

MANAGEMENT SKILLS AND LEADERSHIP TECHNIQUES (EBOOK)
Fecha Lanzamiento: 01/05/2010
RODRIGO VÁZQUEZ LUIS Y LISA MCCARTHY (TRADUCTORA)
IDEASPROPIAS EDITORIAL

Resumen del eBook

This book brings together and expands upon the main activities that one needs to dominate if carrying out management functions. It includes an introduction to a set of skills that are common in management positions. Most of the skills in question are related to leadership. Leadership has been shown to be important in those cases where the organisation has to constantly adapt to the environment and is essential for making decisions and resolving conflicts within a group or for conducting a meeting. Leadership is, at present, one of the key requirements of a management role. This didactic material combines both theory and practice and helps the reader obtain a realistic view of the competencies required for a management position in any business organisation. With the help of this e-book, published by Ideaspropias Editorial, you will acquire the necessary knowledge to become a senior manager in your company. ... Leer resumen completo

6.61€

6.61€

(eBook - formato digital)

PRACTICAL GUIDE TO INCOTERMS 2010 (EBOOK)
Fecha Lanzamiento: 12/12/2011
OLEGARIO LLAMAZARES GARCIA-LOMAS
GLOBAL MARKETING STRATEGIES, S.L.

Resumen del eBook

With this Guide you will know:- What Incoterms 2010 are designed to do.- How and when to use each Incoterm.- The use of Incoterms with sale contracts, transport, insurance and letters of credit.- Seller´s and Buyer´s obligations for each of 11 Incoterms.- Graphics to better understand them.- Examples of real exp ort and import operations applied to Incoterms.- Keys to the professional use of Incoterms. ... Leer resumen completo

15.88€

15.88€

(eBook - formato digital)

SELF-LEADERSHIP (EBOOK)
Fecha Lanzamiento: 05/12/2012
SURYAVAN SOLAR
CÓNDOR BLANCO EDICIONES

Resumen del eBook

This Book teaches the 8 steps to conquer Self-Leadership, the fundamentalbasis of Leadership.Before Leading others, running companies, governing nations, learn to be theLeader of yourself and of your Own Life.

16.53€

16.53€

(eBook - formato digital)

EMAILS TO A YOUNG ENTREPRENEUR (EBOOK)
Fecha Lanzamiento: 18/08/2014
PEDRO NUENO INIESTA
S.L. EDICIONES EXPERIENCIA

Resumen del eBook

Entrepreneurship continues to gain attention on a world-wide basis. It is the best way to renew society and tobuild a strong and diversied economy. Entrepreneurs fol-low a process: identify an opportunity, transform it intoa business, stimulate it to grow. This is easier to say thanto do it but, fortunately, over the years a lot of knowl-edge has been created which facilitates the entrepre-neurship process. ... Leer resumen completo

9.00€

9.00€

(eBook - formato digital)

MARK CUBAN: HIS SUCCESSFUL LIFE (EBOOK)
CALVIN BARRY
CALVIN BARRY

Resumen del eBook

After graduating in 1981, Cuban returned to Pittsburgh and took a job with Mellon Bank, simply as the business was ready to switch over to computers. Cuban immersed himself the research of machines and networking. However he had no real need to socialize in his house city for too long, and in 1982 he left Pittsburgh for Dal las. Cuban eventually landed a task offering software however, choosing he might do much better on his own, formed his own consulting business, MicrosSolutions. Cuban was quickly a specialist in the industry of computer systems and computer system networking. He likewise had a flair for developing a smart, rewarding company. In 1990, Cuban offered the firm to CompuServe for $6 million. ... Leer resumen completo

2.99€

2.99€

(eBook - formato digital)

THE GASOLINE TRAMP (EBOOK)
CARL STEARNS CLANCY
CARL STEARNS CLANCY

Resumen del eBook

Strap on your motorcycle helmet, slip on your leather jacket, boots and gloves. Join the Gasoline Tramp on the first and wildest motorcycle ride around the world.Described as the longest, most difficult and most perilous motorcycle journey ever attempted, this book recounts the 1912-1913 motorcycle ride around the world by Carl Stearns Clancy. After he completed his record setting global circumnavigation he compiled his notes and magazine articles in two long lost notebooks.100 years after Clancys round the world motorcycle adventure his work has been published as The Gasoline Tramp. Whether the reader is a history buff or motorcycling enthusiast, Clancys view of the world from atop a motorcycle was never seen before, and likely will never be again. Bad roads, guns, sickness, a crashed and broken motorcycle, corrupt officials and wild animals, Clancy faced them all. He rode his 1912 Henderson motorcycle where no man had ever ridden before.Clancy left his home in America as admittedly a 21 year-old boy. 18,000 miles and 10 months later he returned as a self-described man.He crossed America, Europe, Africa and Asia on his journey. His ride around the world truly defines what motorcycle adventure means. ... Leer resumen completo

2.99€

2.99€

(eBook - formato digital)

FROM JARROW TO JAVA (ON A BEER SCOOTER) (EBOOK)
JOE WRITESON
JOE WRITESON

Resumen del eBook

A book based on some of the unique characters and situations encountered in the course of a large construction project in East Java during a crucial time in Indonesias history .The cast includes all the usual suspects Europeans, Australians, Americans etc. but the starring roles are Indonesians.The account is based around t he job, the impact on the area, the people, the ladies, the pubs, the problems, the perceptions... and misconceptions. Featuring an introduction to Javanese customs and culture plus their effect on interaction between expats and locals, including the often weird and wonderful way that Indonesians view foreigners ...plus how some Westerners behave when given the keys to the sweetie shop.The timescale covers immediately before, during and after the downfall of the Soeharto regime.Although based in Indonesia the anecdotes will appeal to anyone who would like to expand their social and geographical boundaries, and just possibly gain an insight into how other people live, laugh, endure... andsurvive. ... Leer resumen completo

6.99€

6.99€

(eBook - formato digital)

GET ON GOOGLE FRONT PAGE (EBOOK)
JASON MATTHEWS
JASON MATTHEWS

Resumen del eBook

Want to get your website on Googles front page?Of course you do, if traffic and visitors matter. Its all about SEO (search engine optimization). Used wisely, SEO can get any site to the top without money or huge traffic.What exactly is SEO?Great question. Its the factors utilized by a website or blog that helps the search e ngines find them and see their relevance to the subject of search. Some of the factors are out of your control, like total number of visitors and time of existence. Most of the factors are in your control, like keywords, meta descriptions and tags, categories/labels, titles, link-building and more.This book walks you through it, step by step, and you will get on Google front page. Youll learn to: research and pick the very best keywords, both short-tail and long-tail add meta description to page source optimize text and images within website pages get your URL back-links out to thousands of other sites monitor your visitors trends and maximize how they find you build online platform, increase visibility network with people from all over the world and much more... ... Leer resumen completo

Guardado por:
  • 1 persona

3.99€

3.99€

(eBook - formato digital)

HOW TO MAKE, MARKET AND SELL EBOOKS ALL FOR FREE (EBOOK)
JASON MATTHEWS
JASON MATTHEWS

Resumen del eBook

Have you written a book? Are you weighing options of what to do next?Then consider creating ebooks, because ebooks and the devices that read them are the fastest growing sectors in the publishing industry. The tips within will save you money, time and energy while putting you on the fast track to selling ebooks. Youll learn to: Build and Maximize Social Media and Online Platform Create a Professional Blog Site Design effective Ebook Covers Format and Upload for Amazon, Smashwords, Barnes&Noble, iPad iBookstore and other Retailers Convert your Documents to any Format (epub, mobi, pdf, lrf and others) Create a Professional Website Utilize SEO (Search Engine Optimization) to rise in Google-Yahoo-Bing rankings Sell ebooks with PayPal from your own Sites Use PR (Public Relations) to Drive Traffic to Youand much more. Plus youre going to do all these things for free!The book is packed with tutorials and over 150 links to sites and software that will help you accomplish these goals. Simple enough for beginners and relevant to experts who could use extra guidance. ... Leer resumen completo

3.99€

3.99€

(eBook - formato digital)

FINISHING YEAR (EBOOK)
BENTLEY BRYCE FINLEY
BENTLEY BRYCE FINLEY

Resumen del eBook

Can a man change his stars? Can he ever really rise above? These are the questions that plague our mortal souls. Bryce Finley, a 48-year-old Canadian single father with an unfinished university degree, two almost-grown children, a tenuous grip on a middle-class existence, and no visible (future) means of support, is about t o find out.After three years of working at his local university, he decides to hit the books to show his kids he never meant to be a dropout. His eldest has already quit high school, but is there still time to show the youngest one?But when his university job ends, completing his long-delayed education in art history proves to be financially difficult, so he jumps at the chance to study with the aid of a small scholarship as an international exchange student in Europe.What follows is a life in a cramped student dorm in an industrial town, but one luckily that is the ideal jumping off place to tour to all of the great art capitals of Europe. Life-changing experiences follow, along with chances to reflect and improve upon a life that has been called a financial train wreck, in which only one of his two kids might ever graduate from high school, and in which our hero realizes he never, ever, once-and-for-all decided what he would be when he grew up.But that was then, this is now, and class is in session. With style, humour, and cunning linguistics, Finley shows us how he made his way through his last year of university, the great museums of Europe, the social fabric of a handful of European countries, and a few youthful romances to emerge a more-educated and potentially more-employableperson. ... Leer resumen completo

3.49€

3.49€

(eBook - formato digital)

EMAILS TO A YOUNG ENTREPRENEUR (EBOOK)
Fecha Lanzamiento: 15/05/2014
PEDRO NUENO INIESTA
S.L. EDICIONES EXPERIENCIA

Resumen del eBook

Entrepreneurship continues to gain attention on a world-wide basis. It is the best way to renew society and tobuild a strong and diversied economy. Entrepreneurs fol-low a process: identify an opportunity, transform it intoa business, stimulate it to grow. This is easier to say thanto do it but, fortunately, over the years a lot of knowl-edge has been created which facilitates the entrepre-neurship process. ... Leer resumen completo

9.00€

9.00€

(eBook - formato digital)

FROM D FOR DUMMY TO M FOR MILLIONAIRE (EBOOK)
MYLES GLEW
MYLES GLEW

Resumen del eBook

From D for Dummy to M for Millionaire is a how-to-succeed book with a difference. Self-made businessman and author Myles Glew doesnt offer the usual glib advice about doing well at school and then getting as much tertiary education as possible.As he says, for some young people, this is a totally unrealistic goal and not bei ng able to achieve it they feel like losers.Theyre resentful of a world that labels them as losers so they often go looking for similar people to be part of a gang that can tell that world to get stuffed, preferring to have some status within their group.While learning to read is very important, Myles Glew says, success at school is no guarantee of success in life, and even those with the worst marks at school can be, as he has shown, highly successful as adults. ... Leer resumen completo

4.99€

4.99€

(eBook - formato digital)

POTENTIAL AND LIMITS OF OUTSOURCING PROCUREMENT (EBOOK)
MARTIN RUPPE
MARTIN RUPPE

Resumen del eBook

The increasing complexity of the business environment and the internationalization of business activities in the past decades have led to an increase of market dynamics. For companies, it is therefore increasingly important to be flexible from the tactical and strategical point of view, to keep costs under control and to ma intain or even increase their level of performance with regard to worldwide competition.Companies have to adjust their internal organizational structure concerning cost and efficiency aspects, also with regard to the core competences each company specializes in. The outsourcing of competences to certain suppliers and service providers is regarded as a main strategy to secure competitiveness.Therefore, the usage of new communication -and IT-tools is getting more and more important.This paper shows the potential and limits of outsourcing the Procurement when companies try to restructure their organization. Beside conventional possibilities of outsourcing, new electronic procurement-solutions have become more popular during the last decades. The focus of this paper lies on such new electronic procurement-solutions. Chapter 2 describes the basics of Procurement and Outsourcing. Based on this, chapter 3 shows potential and limits of both, conventional solutions of outsourcing and also new modern solutions. To get a more practical view, the paper describes the topic by means of two examples from the automobile industry by BMW Group and the DaimlerChrysler AG. Finally, the paper gives a summary and a preview regarding upcoming business challenges of outsourcing procurement. ... Leer resumen completo

6.99€

6.99€

(eBook - formato digital)

CPA: MAKING A LIVING WITH CPA BUSINESS (EBOOK)
CINDY WASHINGTON
CINDY WASHINGTON

Resumen del eBook

Daily people like you and me are constantly trying to find methods to make some lots of money straightaway. The good news is, there has really been one more strategy for developing a line of income in no time and it is called CPA. Jobs today are coming and going for actually tough operating people and great deals of people have finished university only to be trying to fulfill ends fulfill after theyve finished while thousands of CPA online marketers are establishing internet empires with extremely little effort. So allows discuss just what is this trademark name new money making possibility that numerous have actually currently exploited. ... Leer resumen completo

2.99€

2.99€

(eBook - formato digital)

SMALL BUSINESS MANAGEMENT FOR SUCCESS (EBOOK)
Fecha Lanzamiento: 01/09/2011
NKEM MPAMAH
AUTOR-EDITOR

2.69€

2.69€

(eBook - formato digital)

THE DICTIONARY OF BUSINESS BULLSHIT (EBOOK)
Fecha Lanzamiento: 01/01/2013
KEVIN DUNCAN
LID EDITORIAL

Resumen del eBook

If you work in business, the chances are you have fallen under the poisonous spell of business bullshit and jargon. Very few of us seem able to avoid reaching out, or touching base, or shifting paradigms, or thinking outside the box. No longer solely the province of management consultants, investors and MBA types, business gobbledygook has mesmerized the rank and file around the globe. ... Leer resumen completo

11.99€

11.99€

(eBook - formato digital)

BUSINESS IS BEAUTIFUL (EBOOK)
Fecha Lanzamiento: 01/01/2013
JEAN BAPTISTE DANET
LID EDITORIAL

Resumen del eBook

Accepted wisdom tells us either that business should come before pleasure, or that the two should never be mixed. Business, it seems, was never intended to be pleasurable. During an economic crisis, in particular, business is easy to portray as a cold, unforgiving environment. But business isnt like this. Business is people . People who come together to achieve more than is possible individually. Achievement is easily measured through profit, but value is a much bigger concept. A bank in India has been awarded a Nobel Peace Prize. A man in Denmark has turned his love and compassion for his deaf wife into a business that helps millions, as well as makes millions. Business provides countless examples of companies that have achieved greatness; companies for whom profit is necessary but not sufficient condition for success. These stories and the business lessons (often unmeasurable) they provide are brilliantly captured in this highly original book. ... Leer resumen completo

11.99€

11.99€

(eBook - formato digital)

BRANDS AND ROUSERS (EBOOK)
Fecha Lanzamiento: 01/11/2012
LUIS GALLARDO
S.L. LID EDITORIAL EMPRESARIAL

Resumen del eBook

?Luis Gallardo expertly guides the reader in understanding the complexity of today?s corporate world and lucidly highlights what the roads to successfu and high performance leadership involve. The author?s broad views, based on his solid knowledge as a longstanding business expert, make his book a must read for allleaders. He has made a unique and critical contribution to both the theory and practice of leadership.?George KohlrieserProfessor of Leadership and Organizational Behavior at IMD and internationally bestselling author of Hostage at the Table and Care to Dare?Building high-performing brands in today?s ever changing world becomes a huge task for global brands. Luis Gallardo has been able to develop and explain a really helpful and powerful framework to foster winning multinational businesses. A must read!?Alfredo GangotenaGlobal CMO, MasterCard Worldwide?Luis Gallardo has a rare and special understanding of how successful brands are built. He combines deep understanding of business issues with practical, action-oriented, yet highly creative strategies that bring transformational results. This book is essential reading for anyone looking to make headway in today?s business world.?Jim PriorCEO, The Partners ... Leer resumen completo

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Guardado por:
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11.99€

11.99€

(eBook - formato digital)

THE WISDOM OF OZ (EBOOK)
Fecha Lanzamiento: 01/06/2011
RUBÉN TURIENZO
S.L. LID EDITORIAL EMPRESARIAL

Resumen del eBook

Dorothys life-changing adventure begins when she joins the Oz Company, New Yorks largest and best-known advertising agency. There she learns the power of teamwork, the role of communication, and other key values and skills that helps her to advance in her job. During her time in the Big Apple, Dorothy encounters Miss Toto, Frank Wizard, Mrs East and Heidi North and other characters who either help or hinder Dorothy on her way to personal growth. Based on the famous Wizard of Oz, this inspiring business fable provides important lessons on how to take hold of the reins of our lives and move forward. ... Leer resumen completo

11.99€

11.99€

(eBook - formato digital)

THE CHALLENGER SPIRIT (EBOOK)
Fecha Lanzamiento: 01/06/2011
KHURSHED DEHNUGARA; CLAIRE GENKAI BREEZE
LID EDITORIAL

Resumen del eBook

This book analyses the practices and disciplines that underpin the successful challenger organisation. In particular, it looks at the leadership skills and the organisational culture required for companies to become challengers in their marketplace. Written by one of the few consultants who specialises in and works with suc h companies, this book will challenge conventional business thinking to the core. ... Leer resumen completo

8.99€

8.99€

(eBook - formato digital)

COPY RIGHTER (EBOOK)
Fecha Lanzamiento: 01/07/2011
IAN ATKINSON
S.L. LID EDITORIAL EMPRESARIAL

Resumen del eBook

The written word is making a comeback!For years we have been told the world is becoming more visual. That everyone has a shorter attention span. That a picture speaks a thousand words. But look at social media. Blogs. Tweets. Readers comments. People are starting to read again! Books on Kindle, magazines on the iPad. Advert ising on more places than there are places. Theres never been a better time to discover how to influence people using nothing more than the words on a page or screen. This book will show you how. An invaluable, modern guide to copywriting, it reveals how anyone can learn to write for business in a way that is brand-literate, media-savvy, utterly engagingand irresistibly persuasive. ... Leer resumen completo

11.99€

11.99€

(eBook - formato digital)

THE MAN FROM ZARA (EBOOK)
Fecha Lanzamiento: 01/05/2012
LID

Resumen del eBook

Inditex the group behind Zara, Massimo Dutti, Oysho, Bershka is today a major force in the world of high street fashion. It recently outranked Gap as the No.1 clothes retailer in the world. In virtually every city in the world, you will see one or more of Inditexs shops Zara being the most conspicuous. Yet little is know n about this amazing success. This book offers such an insight by telling the story of the genius behind the Inditex Group Armancio Ortega. Besides being one of the worlds richest men, Ortega is the brains behind a modern-day revolution in textiles and fashion retail. Who really is Armancio Ortega? Where is he from? Where is he going? What led him to dream up this empire? Through unprecedented access to Ortega and his closest aides, the author provides a compelling and unique biography of the man responsible for one of this centurys most extraordinary business successes. ... Leer resumen completo

11.99€

11.99€

(eBook - formato digital)

PARTY MARKETING (EBOOK)
Fecha Lanzamiento: 01/03/2012
HAROLD MOE; LENNART GRAHN
S.L. LID EDITORIAL EMPRESARIAL

Resumen del eBook

Everyone has thrown or been to a party. Organising a successful party and marketing a successful company basically follow the same concept and structure. To create a successful party for guests, every detail must work in harmony with each other the same goes for marketing and customers. This original book uses the metaphor of the party to help managers and entrepreneurs to understand the key drivers of successful marketing, and how you can apply them to your company. Unlike ordinary marketing books, this book contains no graphs, models or theoretical frameworks. Instead, Party Marketing is written in the form of a narrative where party planning and the various stages of marketing are woven together, to provide a set of practical principles for successful marketing. ... Leer resumen completo

11.99€

11.99€

(eBook - formato digital)

TALES MY BOSS NEVER TOLD ME (EBOOK)
Fecha Lanzamiento: 01/06/2011
JUAN MATEO
S.L. LID EDITORIAL EMPRESARIAL

Resumen del eBook

Are you often unable to see the other persons point of view? Do you struggle to handle change well? Do you want to be more creative? Do you want to be a better team player or a better leader? There is no doubt that acquiring such talents will greatly affect your performance and your overall success in business relationships . This original book provides the answers in the form of short and easy-to-read, illustrated stories. Each one tells the moral tale of an individual who encounters situations similar to any modern-day managers, and provides lessons and inspirations to help you develop your talent. ... Leer resumen completo

11.99€

11.99€

(eBook - formato digital)

WHEN GOD WASNT WATCHING (EBOOK)
Fecha Lanzamiento: 01/10/2010
JOAQUIM RENE ZYLA
S.L. LID EDITORIAL EMPRESARIAL

Resumen del eBook

This book provides an honest and critical evaluation of our current business philosophies and management values, and looks at what has gone wrong. JRZyla further provides seven practical solutions to help you restore meaning and a higher degree of personal happiness in management and business today.

11.99€

11.99€

(eBook - formato digital)

INSIDE LUXURY (EBOOK)
Fecha Lanzamiento: 01/03/2011
MARÍA EUGENIA GIRÓN
S.L. LID EDITORIAL EMPRESARIAL

Resumen del eBook

An in-depth study illustrated with many first hand anecdotes from the authors experience in the luxury sector. Full of precise facts, it describes the evolution of a growing sector and its increasing implication in social and environmental matters. This is one of the first books to discuss the topic of Eco-luxury and sustai nability of the industries in this sector. ... Leer resumen completo

14.99€

14.99€

(eBook - formato digital)

IT'S THE PEOPLE (EBOOK)
Fecha Lanzamiento: 01/11/2010
JOHN DEMBITZ
S.L. LID EDITORIAL EMPRESARIAL

Resumen del eBook

What really drives great management and leadership.

11.99€

11.99€

(eBook - formato digital)

THE ORIGIN OF MACROECONOMICS (EBOOK)
Fecha Lanzamiento: 01/02/2011
JOSÉ VILLACÍS
S.L. LID EDITORIAL EMPRESARIAL

Resumen del eBook

Jose Villacis, the author of over 100 publications on macroeconomics, has spent nearly 20 years researching and developing the thoughts of Bernacer. In the course of this work he corresponded with the Nobel prize winners Paul A. Samuelson and Robert M. Solow and thatcorrespondence is reproduced in this book, prefaced by Pro fessor Samuelson. This is a different macroeconomics. The key to Bernacers pioneering thought is that financial speculation is the root cause of economic crises. With this thesis he anticipated the crisis we are now immersed in by almost a century, line by line, and concept by concept. ... Leer resumen completo

11.99€

11.99€

(eBook - formato digital)

CHINA'S NEW LEADERS (EBOOK)
Fecha Lanzamiento: 01/08/2010
JULIA PÉREZ-CEREZO
S.L. LID EDITORIAL EMPRESARIAL

Resumen del eBook

China continues to be a country full of mystery for the western world, despite the fact that hundreds of studies and analysis are published on a yearly basis which are intended to explain the mechanisms that move its economy, political structure and even its geographical features. Nevertheless, and even with the huge intere st that exists in this Asian giant, there are very few books that provide a micro-level account of what is happening in this country today. Chinas New Leaders is therefore an exception, a much needed breath of fresh air that takes a look at the economic situation of this country from the point of view of its women entrepreneurs. Julia Perez-Cerezo emerges herself in the daily life of these women and recounts their story from an Asian point of view, by allowing them to do the talking without applying any Western filters and avoiding, as far as possible, any interpretation of the events. In this way the reader is permitted to extract the vital life lessons from each account and come to their own conclusions. ... Leer resumen completo

11.99€

11.99€

(eBook - formato digital)

THE BOARD GAME (EBOOK)
Fecha Lanzamiento: 01/06/2011
STEPHEN SCHNEIDER; BRIAN SCANLON
S.L. LID EDITORIAL EMPRESARIAL

Resumen del eBook

It is only natural that successful executives and managers will look forward to the day when they are invited to join the company board. While there re fewer more powerful signs of rofessional recognition, there are also fewer greater ersonal challenges and pitfalls than ntering the boardroom. This book, by two leading exec utive oaches, provides insight, advice and avviness on becoming a successful oard member. Often, the very attributes that ay have underpinned success as a anager can be the very traits that derail additional uccess in the boardroom. The book ooks at the difference between being a anager and board member, the right kind of ehaviour to adopt in the boardroom, anaging exposure and accountability, the eadership traits required as a board ember, amongst other key traits and ssues essential to boardroom survival. or new board members, this book is ssential reading. ... Leer resumen completo

11.99€

11.99€

(eBook - formato digital)

THE COMMANDO WAY (EBOOK)
Fecha Lanzamiento: 01/11/2012
DAMIAN MCKINNEY
S.L. LID EDITORIAL EMPRESARIAL

Resumen del eBook

Who is best equipped to meet the challenges of an unstable and uncertain world?Who better than a commando? When you?re trained as a commando you?re trained to expect the unexpected. The unexpected is what business leaders have to deal with every day, as strategic shocks ? particularly financial crises ? continue to reverber ate. The Commando Way is here applied directly to the business world, drawing on Damian McKinney?s long experience of working with many of theworld?s leading companies, as well as serving at a senior level in the Royal Marines.This book provides the compelling evidence that the commando way works in business, and it gives the corporate leaders of today and tomorrow insight, guidance and the prospect of a higher performing business. Drawing lessons from the military and corporate worlds, Damian McKinney is on a mission that will convince you and transform your business ... Leer resumen completo

11.99€

11.99€

(eBook - formato digital)

NEGOTIATION SKILLS FOR ROOKIES (EBOOK)
Fecha Lanzamiento: 05/06/2014
VV.AA.
LID

Resumen del eBook

Negotiation may seem, at first sight, like something that other people do. High-powered business people, politicians and union leaders negotiate. But, what they are doing comesdown to bargaining, and all of us do that. When you bargain, and bargain successfully, you can smooth relations and save money, time, aggravation and face in many differentsituations.In Negotiation Skills for Rookies you will learn skills and gain insights that will help you to: Have business-like discussions with colleagues, clients and suppliers. Develop sound, effective communication techniques. Understand the role of negotiation in business. Orchestrate a range of different skills appropriate to the circumstances. Work around and with other peoples requirements in order to get the result you want.Whether you have some negotiating experience already or are an outright beginner, this book expertly and simply explains the core techniques and essential principles and warns you of the pitfalls. With its straightforward and easy-to-apply guidelines, some determination and practice, you too can learn just how to get what you want and get itin the best possible way.Low-Budget Marketing for Rookies is a simple and practical guide to marketing on a shoestring. Whether you have some experience already or are an outright beginner, thisbook will explain the basics and warn you of the pitfalls. You dont need bottomless pockets or a university education to be a successful marketer. What you do need is somestraightforward and easy-to-apply guidelines, a dash of common sense and this book!Whether you are new to work or already have years of experience, Job Hunting for Rookies has clear and straightforward lessons to transform both the way you think about your abilities and how you present them to an employer. Complete with an insiders guide to the super six answers all interviewers ask, this is an unbeatable guide to getting the job youve always dreamed of. ... Leer resumen completo

8.99€

8.99€

(eBook - formato digital)

OPERATIONS RESEARCH IN BUSINESS ADMINISTRATION AND MANAGEMENT UNIVERSIDAD POLITECNICA DE VALENCIA (EBOOK)
Fecha Lanzamiento: 28/04/2015
CONCEPCIÓN MAROTO ÁLVAREZ; CONCEPCIÓN MARÍA GINESTAR PEIRO; JAVIER ALCARAZ SORIA
EDITORIAL DE LA UNIVERSITAT POLITÈCNICA DE VALÈNCIA

Resumen del eBook

Operations Research, Management Science or Business Analytics is a technology that helps improve business decision making. This book is focused on linear, integer, nonlinear and multiobjective programming, as well as multiple criteria decision making and metaheuristics (genetic algorithms). Excel Solver, LINGO, Expert Choic e and DSight are the software used to solve decision making problems. ... Leer resumen completo

9.99€

9.99€

(eBook - formato digital)

NO MISTAKES RESUMES: HOW TO GET THE INTERVIEW (EBOOK)
GIACOMO GIAMMATTEO
GIACOMO GIAMMATTEO

Resumen del eBook

Warning, reading this book might get you a new job.If youve ever wondered why you didnt get called for an interviewwhen you knew you fit the jobthis book will explain why. Learn how toKeep your resume out of the trash!- Discover the secret to a perfect resume.- Learn the three most important parts of a resume.- Find out how to get the hiring managers attention- Learn which sections of your resume can put it in the trash.- Uncover the magnificence of a perfect cover letter.What makes me qualified to write this book?I have been a headhunter for more than 30 years, and I have evaluated, screened, and edited a gazillion resumes. I know a gazillion sounds like a lot, and maybe it wasnt quite a gazillion, but it was a lot of resumes. (more than a few dozen for sure)I see people make the same mistakes over and over again. Mistakes that keep them from being considered for the jobs they want. Thats why I wrote this bookto help people get the jobs they really want.So what are you waiting for? Want to know how to get that interview? Get the No Mistakes Resumes book. (It only costs about 2 cups of coffee.)No Mistakes Resumes. Change your life today!Danger! This book contains sarcasm, humor, and damn good information. ... Leer resumen completo

3.99€

3.99€

(eBook - formato digital)

AUTHORSHIP (EBOOK)
OWEN JONES
OWEN JONES

Resumen del eBook

This book is for all those authors who dread publishing their books whether it be in printed or electronic format or both. I have published well over a hundred books to all the major printers and distributors, so it came as a surprise when I recently became aware that some excellent writers are put off self-publishing thems elves because they find the task too confusing and difficult and so they pay others to do it for them.I can understand this if an author wants to save time and so the purpose of this book is to help those who would like to do the job themselves, but dont know how.It is actually very satisfying to conceive the idea for a book, write it and then publish it yourself all on your own, and with the help of this book, that is exactly what you will be able to do.Inside you will learn how to publish to all the major distributors like Amazon, iBookstore, Barnes and Noble, Lulu, Nook, Kindle, Smashwords and XinXii. ... Leer resumen completo

4.49€

4.49€

(eBook - formato digital)

HOW TO MAKE MONEY FROM YOUR BLOG (EBOOK)
JUANJO RAMOS
JUANJO RAMOS

Resumen del eBook

If youre reading this you are probably already a blogger, and almost certainly write about a topic you love. If this is your case, why not make money doing something you like?People use the Internet primarily to find information or products that give an answer to their problems or concerns. Your blog can provide the informa tion they want and make money in the process.If you have not yet decided to create a blog, the first and most important task to do is choose a topic that fascinates you and that can provide valuable information to your readers.Learn with this book how to earn extra income with your passion. ... Leer resumen completo

2.49€

2.49€

(eBook - formato digital)

SUCCESSFUL NETWORK MARKETER TIPS GUIDE (EBOOK)
MEREDITH MILLER
MEREDITH MILLER

Resumen del eBook

Are you having a great time in"network marketing success"in your business? If you are below, possibilities are that you are not getting that regular or monthly check that you were expecting. Im sure that when you initially joined you had huge dreams about your network marketing success venture. Something I love about our oc cupation is that you can start new at any time. Would not you like to catch the momentum required to start generating a solid earnings? How badly do you want more time with your family, fun holidays, or just a much better life? Once you understand a couple of easy suggestions, you can position yourself for greatness in your MLM occupation. ... Leer resumen completo

2.99€

2.99€

(eBook - formato digital)

MAKE BIG MONEY: SELLING STOCK PHOTOS, RESOURCE GUIDE (EBOOK)
CINDY WASHINGTON
CINDY WASHINGTON

Resumen del eBook

Stock photography just functions because completion individual who needs pictures could possibly conserve money and time by passing by a photographer. If professional photographers and their portfolio sites could be seen stores then stock photography website are the supermarket of pictures and photos. Its a win win conditio n for all parties consisted of. Stock photography agencies get to keep a portion of every photo pushed their web site, professional photographers obtain the staying percentage and users receive the desired photo. ... Leer resumen completo

3.99€

3.99€

(eBook - formato digital)

BUSINESS (EBOOK)
Fecha Lanzamiento: 28/08/2014
ANDREW CARNEGIE
AUTOR-EDITOR

Resumen del eBook

Andrew Carnegie, who died in 1919 at the age of 83, was a titan of the American steel industry. He was one of the most successful entrepreneurs in American history, and known as a great philanthropist. The essay presented in this book is about business and ingenuity, and the development of oneself as a person of business. C arnegie encourages business people to have a narrow focus, stating,"Subdivision, specialization, is the order of the day."Carnegies lecture is sweeping and broad, and covers many topics of interest to entrepreneurs and businesspeople.As one of the worlds great businessmen, Carnegies words are authoritative. This was a man who understood the world of business better than most, and it is a pleasure to read his opinions on the subject. While certainly not a textbook or a how-to guide, Carnegies essay rather serves as a motivational piece, encouraging the reader to strive for their goals. The tips provided are useful and applicable, and this text should be required reading for any student of business.Business is a short book and one that should be read by anybody interested in the world of business and entrepreneurship. It is a book that can easily be digested in one sitting but will likely stick with the reader for a lifetime. Carnegie was a master, and interested individuals would be wise to heed his advice. ... Leer resumen completo

2.49€

2.49€

(eBook - formato digital)

ACHAN (EBOOK)
ELAYNE CLIFT
ELAYNE CLIFT

Resumen del eBook

This lively collection of vignettes, pithy essays, profiles, humorous anecdotes and travel tales shares the experience of a seasoned American writer, traveler, and teacher who spent a year as a guest lecturer at a university in Chiang Mai, Thailand. It offers an entertaining and enlightening read for anyone who loves explor ing other countries and cultures. A gem of a travel memoir! ... Leer resumen completo

4.99€

4.99€

(eBook - formato digital)

BANGKOK EXIT (EBOOK)
RYAN HUMPHREYS
RYAN HUMPHREYS

Resumen del eBook

Teachers College didnt prepare him for this!Stung by a scorpion, coerced into singing an 80s Karaoke love duet with his tearful boss - twice, performing military drills under the guise of teacher development and living in a desolate, eerie house surrounded by swamp and jungle are a sample of Ryan Humphreys amazing but true experiences during his first year of teaching in a Thai school, traveling throughout Thailand and adapting to life in a new and exotic country. This good life abroad story is filled with suspense, travel, romance, and most importantly, lots of humor.Join Ryan on his stimulating journey through exotic Thailand as he reveals a side of this fascinating country and itspeople you have never seen. ... Leer resumen completo

5.99€

5.99€

(eBook - formato digital)

THE BUTTERFLY TRAP (EBOOK)
DENNIS JON
DENNIS JON

Resumen del eBook

In hindsight, maybe fluttering off the tour guides red line wasnt such a good idea. But Jon has neither hindsight nor foresight as his vacation unfolds in real time. Acting without consequence, he discovers that real life is funnier, crazier, and more interesting than fiction, as he encouters crooked tour guides, transvesti te karaoke stars, restroom massage gangs, and angels - not with wings and halos, but g-strings and high heels. ... Leer resumen completo

5.99€

5.99€

(eBook - formato digital)

EXPERIENCE PREFERRED... BUT NOT REQUIRED (EBOOK)
PAUL MURPHY
PAUL MURPHY

Resumen del eBook

Foreign Teachers in ThailandDark comedy and a sometimes brutally realistic portrayal of the kinds of dubious characters who infest school staff rooms across Thailand, make this book essential reading for anyone who has ever taught English in Asia, and those who want to know why they do it!

4.99€

4.99€

(eBook - formato digital)

RIFF-RAFFLES (EBOOK)
KEVIN MEACHER
KEVIN MEACHER

Resumen del eBook

Have you ever dreamt of quitting your job and setting up a business in a tropical paradise, spending days lazing by the beach whilst the money comes rolling in? Most of us have had this dream at some time or the other but the reality can be alarmingly different.We follow the hilarious trials and tribulations of Kevin, who t urned the dream into a reality, leaving his life in England to run a small hotel in the Thailand holiday resort of Pattaya.His story highlights the vast difference in cultures between East and West and shows the number of day-to-day problems that can be encountered. Whilst everything is viewed in a light-hearted and amusing manner, it is easy to see that the grass is not always as greener on the other side. As we may imagine. ... Leer resumen completo

5.99€

5.99€

(eBook - formato digital)

SIAM SMILE/S (EBOOK)
HUGH WATSON
HUGH WATSON

Resumen del eBook

The theme of"Siam Smile/s"is the more you can see the funny side of life, the better: The plethora of anecdotes will hopefully lead to a better understanding of this Southeast Asian country.Explains many Thai secrets!

5.99€

5.99€

(eBook - formato digital)

HOW TO BARGAIN AND HAGGLE (EBOOK)
QUINQUINET
QUINQUINET

Resumen del eBook

It is not a part of the English or even European custom to ask for a discount or haggle about prices. However, due to the present economic recession you would be a thief of your own purse if you paid the normal asking prices.This e-book contains a collection of tips and tricks from which you can benefit from.

9.99€

9.99€

(eBook - formato digital)

SMALL BUSINESS MANAGEMENT FOR SUCCESS (EBOOK)
NKEM MPAMAH
NKEM MPAMAH

Resumen del eBook

It is common knowledge that 95% of Small Businesses fail. The truth is that All businesses, regardless of their size, need a good Management Structure to be able to succeed.Small Business Management For Success has been packaged to become a useful reference manual to help Small Business Entrepreneurs to understand and imple ment simple results oriented management strategies that successful business people have applied to grow their organizations. This manual will help business owners to develop effective management techniques that will result in business efficiency and financial freedom. ... Leer resumen completo

2.99€

2.99€

(eBook - formato digital)

HOW TO BECOME BIKEBARISTA (EBOOK)
QUINQUINET
QUINQUINET

Resumen del eBook

How to become bikebarista and start with your own bikecoffeecarThe BIKECOFFEECAR is a new cheap and ECO friendly way to sell coffee. On offer is espresso, latte, cappuccino, ect. With a BIKECOFFEECAR you look for customers. You go to the customer, instead of the customer coming to you. More and more you see BIKECOFFEECARS a t places where people are on the move. At fetes, fairs, marketplaces, building sites, shopping centers, events, sports grounds, parking lots. On the way to train stations, metro and transfer links.Coffee, its tasty, quick and easy to carry in a handy portable cup. ... Leer resumen completo

16.99€

16.99€

(eBook - formato digital)

EFFECTIVE TIME MANAGEMENT STRATEGIES (EBOOK)
NKEM MPAMAH
AUTOR-EDITOR

Resumen del eBook

One thing is common with humans and that is the fact that everyone has intentions of what he wants to do, have or be. But heres the thing; people fail, not because they do not have intentions. Majority of people fail because they do not carry out the intentions they have of them to achieve their dreams, goals and aspiration s.The main reason for this lack of success is lack of mastery of Effective Time and Life Management Strategies.This book is packaged to teach you the timeless principles and strategies you need to achieve more in less time.Effective Time Management is about behavioral change; learning how to spend more time acting instead of reacting. The skills described herein will help you become better organized and manage time more effectively, which will increase productivity, but only if you adapt the behavioral changes as outlined throughout this book. ... Leer resumen completo

2.99€

2.99€

(eBook - formato digital)

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