Michael Michalko

Pensamiento creaCtivo aporta una nueva mirada a la creatividad desde todos los ángulos, desde el espontáneo hasta el deliberado. Por medio de ejercicios pormenorizados, estrategias y ejemplos inspiradores de la vida cotidiana, esta obra te enseñara a sintetizar sujetos dispares, a pensar paradojicamente y a captar la ayuda de tu mente subconsciente.El experto en creatividad Michael Michalko te ayudara a descubrir tu creatividad, a entenderla mejor, a expandirla y profundizarla. Con esta obra liberaras tu pensamiento y, literalmente, expandiras tu imaginacion.

Michael Michalko ha analizado a más de un centenar de grandes pensadores, desde Leonardo da Vinci a Walt Disney, Pablo Picasso, Thomas Edison, Charles Darwin,... En este libro nos explica cómo tener

En realidad, todas las grandes ideas parecen obvias. El problema es cómo conseguir que a usted se le ocurra alguna gran idea. La lectura de este libro lo hace posible, ya que expone decenas de técnicas y cientos de sugerencias que usted puede utilizar. Thinkertoys le enseñara a generar ideas sobre nuevos negocios, nuevos productos, nuevas tecnicas de venta y nuevos mercados. Michael Michalko es consultor de creatividad de grandes empresas, pymes, directivos y emprendedores. Ha participado activamente en la creacion de varias empresas.

Looking for a unique invention, an untapped market for an existing product, or a new solution? Stretch and flex your mental muscles with Thinkpak, a creative-thinking tool designed by Michael Michalko, author of the groundbreaking book Thinkertoys. This deck of illustrated idea-stimulating cards distills Michalkos proven methods, allowing you to view challenges in a new light. Shuffle, mix, and match the cards to spark fresh insights, then use the critical evaluation techniques to test, shape, and refine your original ideas into realistic creations. Filled with thought-provoking questions and examples of the techniques put to use, Thinkpak provides endless creative fuel to fire up the imagination.

From the bestselling author of Thinkertoys, this follow up brings innovative creative thinking techniques within reach, giving you the tools to tackle everyday challenges in new ways. Internationally renowned business creativity expert, Michael Michalko will show you how creative people thinkand how to put their secrets to work for you in business and in your personal life. You dont have to be a genius to solve problems like one. Michalko researched and analyzed hundreds of historys greatest thinkers across disciplinesfrom Leonardo da Vinci to Pablo Picassoto bring the best of their techniques together and to teach you how to apply them in your own life. Cracking Creativity is filled with exercises and anecdotes that will soon have you looking at problems and seeing many different solutions.

Rethink the Way You Think In hindsight, every great idea seems obvious. But how can you be the person who comes up with those ideas? In this revised and expanded edition of his groundbreaking Thinkertoys, creativity expert Michael Michalko reveals life-changing tools that will help you think like a genius. From the linear to the intuitive, this comprehensive handbook details ingenious creative-thinking techniques for approaching problems in unconventional ways. Through fun and thought-provoking exercises, youll learn how to create original ideas that will improve your personal life and your business life. Michalkos techniques show you how to look at the same information as everyone else and see something different. With hundreds of hints, tricks, tips, tales, and puzzles, Thinkertoys will open your mind to a world of innovative solutions to everyday and not-so-everyday problems.

O especialista em criatividade e autor best-seller Michael Michalko mostra que — em todos os campos de atuação, nos negócios, assimcomo na ciência e no governo, nas artes e até mesmo na vida cotidian