Serious Creativity
How to be creative under pressure and turn ideas into action
Sinopsis
If you want to be the best, focus on your most valuable asset: the power of your creative mind
As competition and the pace of change intensify, companies and individuals need to harness their creativity to stay ahead of the field. Under pressure, people often think they cant be creative; many more are convinced they are not creative at all because they have never been arty. Creative genius Edward de Bono debunks these common notions in this remarkable book. He shows how creativity is a learnable skill - one that everyone can use to improve their performance. He then explains how you can unlock your own creativity to reap the personal and professional rewards it will bring. Learn how to:
be creative on demand with de Bonos step-by-step approach
add value to ideas and turn them into financial assets
boost creativity with the power of lateral thinking
break free from old ways of thinking with creative challenging
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La psicología del dinero
Cómo piensan los ricos: 18 claves imperecederas sobre riqueza y felicidad.
La riqueza no es fruto de nuestra inteligencia, talento o trabajo. Es fruto de nuestro comportamiento.
Léelo en cualquier dispositivo
Ficha Técnica
Editorial: Arrow (Random)
ISBN: 9781473528031
Idioma: Inglés
Número de páginas: 272
Fecha de lanzamiento: 05/03/2015
Año de edición: 2015
Especificaciones del producto
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