Gad Saad

The Quest for Happiness Is a Universal Fact.It is a scientific fact, which means we can measure happiness, we can assess it, and we can devise strategies to make ourselves happy and fulfilled human beings.So says Professor Gad Saad, the author of the sensational bestseller The Parasitic Mind and the irrepressible host of The Saad Truth podcast. In this provocative, entertaining, and life-changing new book, he roams through the scientific studies, culls the wisdom of ancient philosophy and religion, and draws on his extraordinary personal experience as a refugee from war-torn Lebanon turned academic celebrity.In The Saad Truth about Happiness youll learn the secrets to living the good life, including: How to live the life you wantnot necessarily the life expected of you Why resilience is a key to happiness Why your career needs to have a higher purpose than a paycheck Why variety truly can be the spice of life Why choosing the right spouse is so important Why Aristotle had it right when he preached moderation Why you should take a hint from your dog and realize that playfulness equals happinessThe Saad Truth about Happiness is as lively, stimulating, and captivating as its author, who has become a "de facto global therapist" to an ever-growing audience of hundreds of thousands of people. Read this book and youll see why so many seek his counsel.

In this highly informative and entertaining book, the founder of the vibrant new field of evolutionary consumption illuminates the relevance of our biological heritage to our daily lives as consumers. While culture is important, the author shows that innate evolutionary forces deeply influence the foods we eat, the gifts we offer, the cosmetics and clothing styles we choose to make ourselves more attractive to potential mates, and even the cultural products that stimulate our imaginations (such as art, music, and religion). The book demonstrates that most acts of consumption can be mapped onto four key Darwinian drives-namely, survival (we prefer foods high in calories); reproduction (we use products as sexual signals); kin selection (we naturally exchange gifts with family members); and reciprocal altruism (we enjoy offering gifts to close friends). The author further highlights the analogous behaviors that exist between human consumers and a wide range of animals. For anyone interested in the biological basis of human behavior or simply in what makes consumers tick-marketing professionals, advertisers, psychology mavens, and consumers themselves-this is a fascinating read.

El compromiso de Occidente con la libertad, la razón y el liberalismo nunca ha estado tan amenazado como ahora. El peligro procede de las opresivas fuerzas de la corrección política.Gad Saad, científico del comportamiento evolutivo, expone las malas ideas lo que el llama ideas infecciosas que estan acabando con el sentido comun y el debate racional. Estas ideas, incubadas en las universidades y propagadas por la tirania de la correccion politica, estan poniendo en riesgo nuestras libertades mas basicas, entre ellas la libertad de expresion y de pensamiento.El peligro es grave, pero, como demuestra Saad, el dogma de lo politicamente correcto esta plagado de falacias logicas. Contamos con armas poderosas para combatirlo, si encontramos la valentia para usarlas. La mente parasitaria es un libro provocador, que nos urge a defender la razon y la libertad intelectual, y un grito de guerra por la preservacion de nuestros derechos fundamentales. Porque, en ello, nos va nuestra libertad.

"Read this book, strengthen your resolve, and help us all return to reason."JORDAN PETERSONThe Wests commitment to freedom, reason, and true liberalism have become endangered by a series of viral forces in our society today. Renowned host of the popular YouTube show The SAAD Truth, Dr. Gad Saad exposes how an epidemic of idea pathogens are spreading like a virus and killing common sense in the West. Serving as a powerful follow-up to Jordan Petersons book 12 Rules for Life Dr. Saad unpacks what is really happening in progressive safe zones, why we need to be paying more attention to these trends, and what we must do to stop the spread of dangerous thinking. A professor at Concordia University who has witnessed this troubling epidemic first-hand, Dr. Saad dissects a multitude of these concerning forces (corrupt thought patterns, belief systems, attitudes, etc.) that have given rise to a stifling political correctness in our society and how these have created serious consequences that must be remediedbefore its too late.

El compromiso de Occidente con la libertad, la razón y el liberalismo nunca ha estado tan amenazado como ahora. El peligro procede de las opresivas fuerzas de la corrección política. Gad Saad, cientí

Hay una guerra contra la verdad. Si no la ganamos, la libertad será su víctimaEl compromiso de Occidente con la libertad, la razón y el liberalismo nunca ha estado tan amenazado como ahora. El peligro procede de las opresivas fuerzas de la correccion politica.Gad Saad, cientifico del comportamiento evolutivo, expone las malas ideas lo que el llama ideas infecciosas que estan acabando con el sentido comun y el debate racional. Estas ideas, incubadas en las universidades y propagadas por la tirania de la correccion politica, estan poniendo en riesgo nuestras libertades mas basicas, entre ellas la libertad de expresion y de pensamiento.El peligro es grave, pero, como demuestra Saad, el dogma de lo politicamente correcto esta plagado de falacias logicas. Contamos con armas poderosas para combatirlo, si encontramos la valentia para usarlas. La mente parasitaria es un libro provocador, que nos urge a defender la razon y la libertad intelectual, y un grito de guerra por la preservacion de nuestros derechos fundamentales. Porque, en ello, nos va nuestra libertad.