Rita Carter

* ¿Puede reconocer una mentira? Comprender el comportamiento de las personas ayuda a mejorar nuestras capacidades comunicativas y a juzgar mejor la motivación de los demás.* La creciente velocidad de la comunicacion hace que sea mas importante que nunca entender los sutiles comportamientos que subyacen a las interacciones diarias.* Rita Carter analiza los signos que revelan los sentimientos e intenciones de las personas y explica como influyen en las relaciones, en las multitudes e incluso en el comportamiento de la sociedad. Aprenda a usar las herramientas de influencia de los lideres y reconozca los patrones fundamentales de comportamiento que dan forma a nuestro modo de actuar y comunicarnos.CONSTRUIR + LLEGAR A SER es una inspiradora coleccion de libros que intenta hacerle pensar de manera diferente y que refleja la forma en que los consumidores descargan cada vez mas informacion en pequeño formato, desde infografias hasta podcasts. Los libros abordan temas de actualidad, que van desde la tecnologia y la politica hasta la filosofia y la sociologia, con una perspectiva unica que ayudara a los lectores a comprender un mundo cambiante. Los temas se eligen por su relevancia, desde la forma en que los automoviles sin conductor impactaran en la vida cotidiana hasta la interpretacion de lo que la forma de un ros...

La autora sostiene que la imagen que casi todas las personas tienen de sí mismas como un ser único es una ilusión , ya que estamos conformados por varias personalidades que se mantienen unidas gracias a recuerdos comunes. Una guía práctica para identificar los diferentes caracteres que conviven en nuestro interior y hacer que funcionen en armonía, de modo de aprovechar todo su potencial, en un mudo que cada vez demanda más de nosotros.

This is an illustrated guide to the structure, functions and disorders of the human brain. The human brain is the body part that makes each of us what we are - unique individuals. Here the latest findings in neuroscience and state-of-the-art imagery combine to provide an incomparable insight into the brain's form and function. Through unique computer-generated 3D images and stunning graphics, you'll explore the brain in unprecedented detail. From its function as the hub of the nervous system to schizophrenia, discover how the brain works and why it malfunctions. Gain insight into such esoteric aspects as behaviour, language and communication and discover the nature of genius. Incisive, clear and authoritative, this is an essential human brain manual for students and healthcare professionals, and is also a comprehensive reference book for the family.

Modern brain scans reveal our thoughts, memories, and moods, as clearly as an X-ray reveals our bones. A person's brain will light up on a scan as it registers a joke. This book examines how these findings can be used as a basis to explain aspects of human culture and behaviour.

200 concepts-clés expliqués en un instant pour comprendre le fonctionnement du cerveau, de ses origines et de son anatomie à lintelligence artificielle.Notre cerveau contrôle absolument tout : notre

A guide to the hardest problem in science: the nature of consciousness.Is consciousness merely an illusion, a by-product of our brains workings, or is it, as the latest physics may suggest, the basis for all reality? Your perception of the world around you, your consciousness, should be the one thing you could talk about with absolute confidence. But nothing about consciousness is clear-cut and understanding it is perhaps the hardest problem facing modern science. But some extraordinary insights gathered by the latest research suggest that the answers are within our grasp. Building on the success of her bestselling book MAPPING THE MIND, Rita Carter gathers these insights together to throw a new light on consciousness, its nature, its origins and its purpose.

This science ebook of award-wiining print edition uses the latest findings from neuroscience research and brain-imaging technology to take you on a journey into the human brain.CGI artworks and brain MRI scans reveal the brains anatomy in unprecedented detail. Step-by-step sequences unravel and simplify the complex processes of brain function, such as how nerves transmit signals, how memories are laid down and recalled, and how we register emotions. The book answers fundamental and compelling questions about the brain: what does it means to be conscious, what happens when were asleep,and are the brains of men and women different? Written by award-winning author Rita Carter, this is an accessible and authoritative reference book to a fascinating part of the human body. Thanks to improvements in scanning technology, our understanding of the brain is changing fast. Now in its third edition, the Brain Book provides an up-to-date guide to one of sciences most exciting frontiers. With its coverage of over 50 brain-related diseases and disorders - from strokes to brain tumours and schizophrenia - it is also an essential manual for students and healthcare professionals.

Entre conscience et perception, mémoire et démence, états mentaux altérés ou intelligenceartificielle, le paysage moderne de la science du cerveau est un lieu extraordinaire à explorer. Dans ce livre

One of the clearest and best-illustrated attempts to explain the virtually inaccessible, the brain SUNDAY TIMESBrain scans reveal our thoughts, memories - even our moods - as clearly as an X-ray reveals our bones. We can watch a persons brain literally light up as it registers a joke, or glow dully when it recalls an unhappy memory. MAPPING THE MIND shows how these cans can be used to help explain aspects of our behaviour and how behavioural eccentricities can be traced to abnormalities in an individual brain. Dyslexia, for example, may be caused by a short-circuit in the messages converting sound to visual cues; addiction, eating disorders and alcoholism stem from dysfunction in the brains reward system. In this acclaimed book Rita Carter draws on the latest in brain imaging to give extraordinary insights into how the brain works.

The brain is considered the most complex structure in all of creation. But recent discoveries in neuroscience are now revealing the inner secrets of the brain - how it works, why it makes us who we are and what happens when it goes wrong. This cutting-edge and comprehensive guide explains why the human brain became so clever; how it controls everything from breathing, sleeping and seeing to identity, imagination, pleasure and pain; and what will happen when the brain integrates with computers or the latest genetic discoveries. Award-winning science writer Rita Carter also demystifies amnesia, multiple personalities, psychopathy, dreaming, hallucinations, addiction, autism, dyslexia, schizophrenia, dementia, and numerous other conditions of the mind.The Brain in Minutes covers: the origin and anatomy of the brain; control of the body; mood and emotions; perception; consciousness; memory and learning; personality; intelligence and other higher functions; language; strange states of the mind; malfunctions, disease and treatments; and the future of the brain. It also includes 200 high-tech scans, images and diagrams that detail and explain the structure and workings of the amazing human brain.

In THE PEOPLE YOU ARE, Rita Carter - award-winning science writer and international speaker - offers a new and vital understanding of personality. Rita explains that nearly every one of us is a team of personalities, working together, for the most part, to give the impression of a unified self. We are used to thinking of ourselves as one thing or the other - either introvert or extrovert, say - but things are rarely that simple for most of us. Thats why we sometimes feel like a different person depending on mood, company and surroundings, why we sometimes suffer unaccountable memory lapses, why we buy something we then decide we didnt want in the first place, or why somebody else turns off the alarm clock in the morning.Importantly, THE PEOPLE YOU ARE is also a practical guide to building a happy household of personalities, explaining how to identify these different versions of ourselves and how to enable them to co-operate so that we can function successfully in life.THE PEOPLE YOU ARE is both an eye-opening and highly practical account of personality.

Escrita en un lenguaje claro y ameno, esta guía ilustrada pone al alcance del lector los resultados de las investigaciones más recientes realizadas sobre el funcionamiento de la mente. La autora explica a traves de imagenes que registran la actividad funcional del cerebro, como este trabaja y su conexion con la mente. Muestra ademas las diferencias entre los cerebros del hombre y la mujer y las que se observan en las personas con trastornos como dislexia, autismo...

This new edition of the award-winning The Brain Book uses the latest findings from neuroscience research and brain-imaging technology to take you on a journey into the human brain.Artworks and scans reveal the brain's anatomy in unprecedented detail. Step-by-step sequences unravel and simplify complex processes, such as how nerves transmit signals and how a memory is laid down and recalled. The book answers fundamental and compelling questions about the brain and cognitive neuroscience, such as what it means to be conscious and what happens in the brain when we use language to communicate. It also explains the brains resilience and neuroplasticity the ability to constantly adapt and reorganize neural connections to learn new skills or to cope with traumatic brain injuries.Written by award-winning author Rita Carter, this is an accessible reference book to a fascinating part of the human body. Thanks to improvements in scanning technology, our understanding of the brain is changing fast. Now in its fourth edition, The Brain Book draws on the latest information to provide a fascinating guide to one of science's most exciting frontiers.

This award winning science book uses the latest findings from neuroscience research and brain imaging technology to take you on a journey into the human brain CGI artworks and brain MRI scans reveal the brain s anatomy in unprecedented detail Step by step sequences unravel and simplify the complex processes of brain function such as how nerves transmit signals how memories are laid down and recalled and how we register emotions The book answers fundamental and compelling questions about the brain what does it means to be conscious what happens when we re asleep and are the brains of men and women different Written by award winning author Rita Carter this is an accessible and authoritative reference book to a fascinating part of the human body Thanks to improvements in scanning technology our understanding of the brain is changing fast Now in its third edition the Brain Book provides an up to date guide to one of science s most exciting frontiers With its coverage of over 50 brain related diseases and disorders from strokes to brain tumours and schizophrenia it is also an essential manual for students and healthcare professionals