How to Argue with a Cat
A Human's Guide to the Art of Persuasion
Sinopsis
If you can persuade a cat ... you can persuade anyone. This is the essential guide to getting your way.
Jay Heinrichs, award-winning author of Thank You for Arguing and advisor to the Pentagon, NASA and Fortune 500 companies, distils a lifetime of negotiating and rhetoric to show you how to win over anyone - from colleagues and bosses, to friends and partners at home (and even the most stubborn of feline adversaries).
Youll learn to:
Perfect your timing - learn exactly when to pounce
Get your body language, tone and gesture just right
Think about what your opponent wants - always offer a comfy lap
Lure them in by making them think they have the power
The result? A happy, hopefully scratch-free, resolution.
Jay Heinrichs knows a thing or two about arguingThe Times
A master rhetorician and persuasion guruSalon
You got a bunch of logical engineers to inject pathos
into their arguments ... it works! NASA engineer
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Ficha Técnica
Editorial: Penguin
ISBN: 9781846149580
Idioma: Inglés
Fecha de lanzamiento: 01/03/2018
Especificaciones del producto
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