DESIGNING A DIGITAL PORTFOLIO (VOICES THAT MATTER)

The world has gone digital--which means that a paper portfolio is no longer good enough. these days, as a creative professional, you´re expected to be able to show your work on demand--whether that means emailing it to a client, displaying it on a web site, or delivering it on cd or dvd. this book shows you how. using a combination of step-by-step instructions and inspiring examples, veteran author cynthia baron takes you through the entire process of designing a digital portfolio--from developing a concept and choosing a medium, to scanning work created with traditional materials; optimizing digitized art; repurposing digital material; creating a portfolio web site, cd, or dvd; producing a portable portfolio; and avoiding technical pitfalls when digitizing, organizing, and delivering the final product. you´ll also find loads of insights from the professionals who evaluate artist portfolios everyday--agency heads, art directors, and designers--plus handy checklists, a run-down of dos and don´ts, case studies, and tips.