RICHARD E. NISBETT

When Richard Nisbett showed an animated underwater scene to his American students, they zeroed in on a big fish swimming among smaller fish. Japanese subjects, on the other hand, made observations about the background environment...and the different seeings are a clue to profound underlying cognitive differences between Westerners and East Asians. As Professor Nisbett shows in The Geography of Thought people actually think - and even see - the world differently, because of differing ecologies, social structures, philosophies, and educational systems that date back to ancient Greece and China, and that have survived into the modern world. As a result, East Asian thought is holistic - drawn to the perceptual field as a whole, and to relations among objects and events within that field. By comparison to Western modes of reasoning, East Asian thought relies far less on categories, or on formal logic; it is fundamentally dialectic, seeking a middle way between opposing thoughts. By contrast, Westerners focus on salient objects or people, use attributes to assign them to categories, and apply rules of formal logic to understand their behaviour.

When Richard Nisbett showed an animated underwater scene to his American students, they zeroed in on a big fish swimming among smaller fish. Japanese subjects, on the other hand, made observations about the background environment...and the different "seeings" are a clue to profound underlying cognitive differences between Westerners and East Asians. As Professor Nisbett shows in The Geography of Thought people actually think - and even see - the world differently, because of differing ecologies, social structures, philosophies, and educational systems that date back to ancient Greece and China, and that have survived into the modern world. As a result, East Asian thought is "holistic" - drawn to the perceptual field as a whole, and to relations among objects and events within that field. By comparison to Western modes of reasoning, East Asian thought relies far less on categories, or on formal logic; it is fundamentally dialectic, seeking a "middle way" between opposing thoughts. By contrast, Westerners focus on salient objects or people, use attributes to assign them to categories, and apply rules of formal logic to understand their behaviour.

An enlightening and practical guide to the most powerful tools of reasoning ever developed, by one of the worlds most renowned psychologists Many scientific and philosophical ideas are so powerful that they can be applied to our lives to help us think smarter and more effectively about our behaviour and the world around us. Surprisingly, many of these ideas remain unknown to most of us. Drawing on his own groundbreaking research, Richard Nisbett presents these ideas in clear and accessible detail to offer a tool kit for better thinking and wiser decisions. Mindware shows how to reframe common problems - whether professional, business, or personal - in such a way that these powerful scientific and statistical concepts can be applied to them. A devastating and persuasive refutation of all those who believe intellectual ability is fixed at birth. Few Americans have done as much to deepen our understanding of what it means to be human.Malcolm Gladwell

Un libro revelador que nos enseña a analizar problemas cotidianos aplicando las herramientas científicas más útiles para tomar mejores decisiones profesionales, empresariales y personales.Hay conceptos cientificos y logicos que cambian el modo en que solucionamos problemas cotidianos al ayudarnos a pensar de modo mas claro acerca del mundo y de nuestras acciones. Sorprendentemente, pese a su utilidad, muchas de estas herramientas permanecen olvidadas por la mayoria de nosotros.En Mindware, el eminente psicologo Richard E. Nisbett expone estos conceptos de manera clara y accesible. La distinguida carrera de Nisbett ha consistido en el estudio y la difusion de ideas tan potentes para resolver situaciones como la ley de los grandes numeros, regresiones estadisticas, analisis de coste y beneficio, costes de oportunidad y costes hundidos, o la causalidad y la correlacion, en busca de la mejor manera de lograr que los demas los usen eficazmente en su dia a dia.En este libro, Nisbett nos enseña a analizar problemas habituales de manera que estos principios cientificos y estadisticos sean aplicables. El resultado es una guia tan practica como iluminadora a las herramientas de pensamiento mas importantes; herramientas que se pueden emplear de modo inmediato para tomar mejores decisiones profesionales, empresariales y personales.Criticas: El pensador que mas me ha influido es el psicologo Richard Nisbett. A el le debo mi vision del mundo. Malcolm GladwellMindware nos ofrece la oportunidad de comprender y reaccionar de modo mas inteligente al caotico mundo que nos rodea. Leonard Mlodinow, The New Yor Times Book Review

The most influential thinker, in my life, has been the psychologist Richard Nisbett. He basically gave me my view of the world.'-Malcolm Gladwell"One of the world's leading thinkers" Daily TelegraphWhen Richard Nisbett showed an animated underwater scene to his American students, they zeroed in on a big fish swimming among smaller fish. Japanese subjects, on the other hand, made observations about the background environment...and the different "seeings" are a clue to profound underlying cognitive differences between Westerners and East Asians.As Professor Nisbett shows in The Geography of Thought people actually think - and even see - the world differently, because of differing ecologies, social structures, philosophies, and educational systems that date back to ancient Greece and China, and that have survived into the modern world. As a result, East Asian thought is "holistic" - drawn to the perceptual field as a whole, and to relations among objects and events within that field. By comparison to Western modes of reasoning, East Asian thought relies far less on categories, or on formal logic; it is fundamentally dialectic, seeking a "middle way" between opposing thoughts.By contrast, Westerners focus on salient objects or people, use attributes to assign them to categories, and apply rules of formal logic to understand their behaviour.

Un libro revelador que nos enseña a analizar problemas cotidianos aplicando las herramientas científicas más útiles para tomar mejores decisiones profesionales, empresariales y personales. Hay conceptos cientificos y logicos que cambian el modo en que solucionamos problemas cotidianos al ayudarnos a pensar de modo mas claro acerca del mundo y de nuestras acciones. Sorprendentemente, pese a su utilidad, muchas de estas herramientas permanecen olvidadas por la mayoria de nosotros. En Mindware, el eminente psicologo Richard E. Nisbett expone estos conceptos de manera clara y accesible. La distinguida carrera de Nisbett ha consistido en el estudio y la difusion de ideas tan potentes para resolver situaciones como la ley de los grandes numeros, regresiones estadisticas, analisis de coste y beneficio, costes de oportunidad y costes hundidos, o la causalidad y la correlacion, en busca de la mejor manera de lograr que los demas los usen eficazmente en su dia a dia. En este libro, Nisbett nos enseña a analizar problemas habituales de manera que estos principios cientificos y estadisticos sean aplicables. El resultado es una guia tan practica como iluminadora a las herramientas de pensamiento mas importantes; herramientas que se pueden emplear de modo inmediato para tomar mejores decisiones profesionales, empresariales y personales. Criticas:El pensador que mas me ha influido es el psicologo Richard Nisbett. A el le debo mi vision del mundo.Malcolm Gladwell Mindware nos ofrece la oportunidad de comprender y reaccionar de modo mas inteligente al caotico mundo que nos rodea.Leonard Mlodinow, The New Yor Times Book Review