📱 eBook en inglés UPSTREAM

Informs, engages and, above all, entertainsCharles Duhigg, bestselling author of The Power of Habit

New York Times bestselling author Dan Heath asks what happens when we take our thinking upstream and try to prevent problems before they happen.

What happens when we take our thinking upstream and try to prevent problems before they happen?

Most of us are pretty good at dealing with problems – we’re used to being resourceful and improvising solutions. But we also tend to focus on reacting rather than preventing, which costs us unnecessary time and money.

Across business, politics, and society, bestselling author Dan Heath shows us that we have the capacity to solve some of our thorniest issues – we just need to start to think about the system rather than the symptoms. Drawing on hundreds of new interviews with unconventional problem solvers, Heath shows the huge gains to be made when we stop dealing with symptoms and start to deliver practical solutions.

Packed with vivid stories and practical examples, Upstream is the rare book that can both revitalize your business and make our world a better place.Daniel H. Pink, No. 1 New York Times bestselling author of When, Drive and To Sell Is Human