MANUALS

Introducing Manuals the most comprehensive study of corporate identity design manuals from the golden era of identity design The 41 manuals featured have been expertly photographed retaining all essential details and are presented in a spacious and functional layout allowing you to fully appreciate these wonderful examples of sophisticated information design These include manuals for Canadian National Railways 1965 New York City Transit Authority 1970 Olivetti 1971 NASA 1976 PTT Dutch postal telephone services 1989 RAC 1998 The photography is accompanied by a foreword by the late Massimo Vignelli an afterword by designer Lance Wyman and texts from Adrian Shaughnessy Richard Danne Martha Fleming Greg D Onofrio and Patricia Belen alongside interviews with branding and visual identity practitioners Armin Vit Sean Perkins John Lloyd Michael Burke Sean Wolcott Liza Enebeis and John Bateson